The Business of the 21st Century by Robert T. Kiyosaki
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- Author: Robert T. Kiyosaki
- Format: Paperback
- Publication Date: 1 November 2012 (English edition by Manjul Publishing House, often listed as early 2012)
- Publisher: Manjul Publishing House Pvt. Ltd.
- Language: English
- Pages: Approximately 121–134 pages, depending on print edition
- Genre: Personal Finance / Entrepreneurship / Network Marketing
Description
In The Business of the 21st Century, Robert Kiyosaki presents network marketing (also known as multi-level marketing) as the ideal business model for the modern era, especially during economic uncertainty. The book is based on eight “wealth-building assets” that network marketing provides, focusing on how everyday people can build residual income with low risk and minimal capital
Key concepts include:
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Why network marketing offers a scalable, duplicable system compared to traditional business models
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How to shift from an employee/self-employed mindset to that of a business owner/investor using the Cashflow Quadrant framework
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Emphasis on financial education, personal development, leadership, and building a team culture for sustained success
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Practical strategies for creating passive income and leveraging networks to accelerate wealth generation
This book is aimed at readers seeking to explore entrepreneurship through a business opportunity that prioritizes learning, growth, and community alongside income.