Hbr Guide To Building Your Business Case (Hbr Guide Series) by Gallo A

Craft a compelling business case to bring your idea to fruition. As a knowledgeable industry expert, you recognize the potential for increased revenue or improved productivity with your idea. However, obtaining the necessary buy-in can be challenging. This authoritative guide, written by project management specialist Raymond Sheen, equips you with the necessary tools and guidance to present a concrete case for your idea's value. Learn how to clearly communicate the business need, align with strategic goals, assemble a capable team, calculate return on investment, and analyze risks and opportunities. With this expert advice, you can confidently present your case to stakeholders and secure their support.