{"product_id":"pitch-perfect-how-to-create-a-brand-people-cannot-stop-talking-about-by-srimoyi-bhattacharya","title":"Pitch Perfect: How to Create a Brand People Cannot Stop Talking About by Srimoyi Bhattacharya","description":"\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eAuthors:\u003c\/strong\u003e Srimoyi Bhattacharya and Chinmayee Manjunath\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePages:\u003c\/strong\u003e 324\u003cstrong\u003e\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePublisher:\u003c\/strong\u003e Penguin Viking\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLanguage:\u003c\/strong\u003e English\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFormat:\u003c\/strong\u003e Hardcover\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 21.6 x 13.5 x 2.01 cm\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eGenre:\u003c\/strong\u003e Business, Branding, Public Relations\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003e\u003cstrong\u003eDescription\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cem\u003ePitch Perfect\u003c\/em\u003e is a comprehensive guide for entrepreneurs, brand strategists, and business owners aiming to craft compelling brand narratives. Drawing from over 25 years of global experience, Srimoyi Bhattacharya, founder of Peepul Consulting, collaborates with Chinmayee Manjunath to share insider secrets on effective brand communication. The book delves into establishing brand language, identifying target audiences, building creative associations, hosting memorable events, and managing crises. With contributions from industry leaders in luxury, fashion, beauty, and media, \u003cem\u003ePitch Perfect\u003c\/em\u003e offers valuable insights into building a brand that resonates and remains memorable in today's competitive landscape.\u003c\/p\u003e","brand":"penguin","offers":[{"title":"Default Title","offer_id":50226428838205,"sku":"0670094498","price":12.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0804\/9016\/8637\/files\/00020_64dc5ccf-7cee-4022-8180-cdad649ac6b1.jpg?v=1745235117","url":"https:\/\/eachdaykart.com\/ko\/products\/pitch-perfect-how-to-create-a-brand-people-cannot-stop-talking-about-by-srimoyi-bhattacharya","provider":"EachDayKart","version":"1.0","type":"link"}