Marketing & Advertising Books

The Storyteller's Secret, written by international bestselling author and communications expert Carmine Gallo, teaches the art of crafting a powerf...

Discover the power of rejection with "Rejection Proof"! Learn from Jia Jiang's 100 Days of Rejection experiment as he teaches you how to overcome f...

In PERENNIAL SELLER, Ryan Holiday, a renowned author and marketing strategist, dives into the fundamental principles and strategies used to create ...

Meet Mikael Krogerus & Roman Tschappeler, a duo of industry experts from Switzerland and Finland, respectively. With impressive backgrounds in ...

Philip Kotler, the S.C. Johnson and Son Distinguished Professor of International Marketing at Northwestern University's Kellogg School of Managemen...

In Back To Human, Dan Schawbel, a New York Times bestselling author and industry expert, explores the impact of technology in creating a sense of i...

Written by experts in the field, Getting To Yes has been a top-selling guide for over three decades. Its enduring wisdom has empowered countless in...

Explore the issues plaguing job creation in India, where despite a growing economy, most employed individuals struggle with low wages and a lack of...

This book delves into the multi-faceted challenges that Indian women encounter in the workplace, including navigating family expectations, gender s...

In "What They Don't Teach You At Harvard Business School," author Mark McCormack, known as "the most powerful man in sport," shares the secrets of ...

Become a more productive and successful leader with Marcus Buckingham's The One Thing You Need To Know. Learn valuable insights and strategies from...

Discover a new perspective on global economics with The New Wealth Of Nations by Surjit S. Bhalla. Gain expert insights and objective analysis from...

Gain insight into the inner workings of one of the most successful companies in the world with How Google Works by SCHMIDT ERIC. Written by former ...

Gain a comprehensive understanding of marketing challenges faced by Indian start-ups with this insightful book. Through eleven case studies featuri...

In Odyssey of Courage, Habil Khorakiwala shares the journey of Wockhardt Limited, a respected Indian pharmaceutical company that he founded. With a...

Discover the revolutionary effects that the cutting-edge technologies of today will have on businesses and society with Ninja Future: Secrets To Su...

As the Chief Marketing Officer of Mastercard, Raja Rajamannar offers breakthrough strategies for navigating the constantly changing landscape of mo...

In "The 5 Levels of Leadership" by John C. Maxwell, you'll learn that true leadership goes beyond job titles. Being chosen for a position is only t...

Take your marketing to the next level with Lean Marketing by Allan Dib, the follow-up to the international bestseller The 1-Page Marketing Plan. Di...

What would be your ideal job if money didn't matter? How far would you go for a promotion? When did you last stand up for what you believe in? What...

This comprehensive guide by Gary Collins, Successful Selling in Easy Steps, is filled with expert tips and advice for successful selling. It covers...

Discover the fast-growing world of fandom and its transformative effects on both culture and business. In-depth case studies, expert analysis, and ...

An updated edition of the renowned guide by Britain's foremost leadership expert, this book delves into the essential role leaders play in modern s...

As a product or industry expert, Nandini Vaidyanathan presents Start Up, Stand Up as a formal and informative guide for entrepreneurs looking to gr...

From a successful businesswoman and member of the renowned Trump family, this New York Times bestseller provides valuable insights on achieving suc...

Experience the captivating and inspiring stories behind the success of TATA companies over the past thirty-four years, as told by Harish Bhat, the ...

The Undercover Economist, written by Tim Harford, offers a fresh and illuminating explanation of economic principles through examples from London s...

In Brands And The Brain, Arvind Sahay, an expert in marketing and international business, explores the relationship between the human brain and bra...

Facebook Marketing: An Hour a Day by Chris Treadaway is a comprehensive guide for creating and executing a successful Facebook marketing strategy. ...

Elevate your knowledge and understanding of the stock market with "Reminiscences of a Stock Operator" by Edwin Lefevre. Delve into the fascinating ...

Discover the true story of Steve Jobs, the 'Boy Genius' who revolutionized technology and shaped our world. Written by a 30-year associate of Jobs,...

As a product or industry expert, You Can Sell offers a formal and informative guide on how to gain thorough knowledge of the trade, better understa...

In Work Less, Do More, author Jan Yager presents scientific and objective strategies for managing your most valuable asset - time. Whether you're s...

Learn the winning techniques to sell anything from renowned salesman Joe Girard, who has sold a record-breaking 13,001 cars in his fifteen-year car...

Unlock your potential with Managing Oneself - a must-read classic from Harvard Business Review. With practical insights and expert advice, learn ho...

In Whale Done! by Ken Blanchard, the acclaimed Chief Spiritual Officer and Chairman of the Board of the Ken Blanchard Companies, shares insights fr...

Become A Master (Profile). Robert Greene, a degree holder in Classical Studies and former editor for Esquire and other magazines, offers his powerf...

As the brand custodian at Tata Sons, Harish Bhat has held various positions in the Tata Group for over three decades. This includes managing direct...

Medha Kudaisya obtained her PhD in South Asian history at the University of Cambridge. She is currently a professor in the Department of History at...

R. Gopalakrishnan, a renowned corporate adviser from The Mindworks, has authored several bestselling books including The Case of the Bonsai Manager...

Gain essential presentation skills with DK's Essential Managers series. This practical guide provides expert advice on preparing, captivating, and ...

48-Hour Start-Up by Fraser Doherty is your ultimate guide to quickly launching a profitable business. Drawing from his own experience, Doherty shar...

This book provides daily pages filled with motivational quotes, thoughts, and anecdotes from the author and others, offering readers of all ages en...

Learn how to establish your product or service as a formidable brand in today's highly competitive market with the definitive guide on branding by ...

Learn how to harness to power of storytelling in business with "How Business Storytelling Works: Increase Your Influence And Impact" by Sandeep Das...

Top professional speaker and sales trainer Brian Tracy discovered that the "psychology of selling" holds more weight than the actual techniques and...

Learn valuable techniques and strategies from industry expert Kanika Singal on how to successfully navigate and thrive in any workplace environment...

The author and public intellectual, ARSHIA SATTAR, teaches Indian literature at various institutions throughout India. Her English translations of ...