The Brand Custodian: My Years With The Tatas by Mukund Rajan in Hardcover
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- Number Of Pages : -
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- Binding : Paperback
- Place of Publication : India
- Language : English
- Fulfillment by : Eachdaykart
Description:
This book is an expert account of one man's experience as a brand custodian with the renowned Tata group. Gain valuable insights on brand management and corporate responsibility from Mukund Rajan in this objective and informative hardcover. Learn from real-life examples and strengthen your brand strategy.