What The Customer Wants You-PB by Ram Charan
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Original price
$12.00
Original price
$12.00
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Original price
$12.00
Original price
$12.00
Current price
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$7.00
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$7.00
Current price
$7.00
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- Author: Ram Charan
- Pages: 192
- Publisher: Michael Joseph
- Language: English
- Format: Paperback
- Genre: Business, Sales, Strategy
Description
In What the Customer Wants You to Know, renowned business advisor Ram Charan addresses the challenges of traditional sales approaches in today's competitive market. He introduces the concept of Value Creation Selling (VCS), emphasizing the importance of understanding a customer's business deeply to offer solutions that enhance their operations. By shifting from price-based selling to value-based partnerships, businesses can foster trust and drive mutual growth. This book offers practical insights for sales professionals aiming to adapt and thrive in a customer-centric landscape.