Strategy Maps: Converting Intangible Assets Into Tangible Outcomes by Robert S. Kaplan & David P. Norton
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Strategy Maps" is the ultimate guide to converting intangible assets into tangible outcomes, providing a precision tool for strategy implementation. Developed by industry experts Robert Kaplan and David Norton, this visual mapping tool enables everyone in the organization to fully understand and effectively execute the company's strategy. Get your entire organization involved in strategy with "Strategy Maps.