Hooked: How To Build Habit-Forming Products by Nir Eyal
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Original price
$25.42
Original price
$25.42
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Original price
$25.42
Original price
$25.42
Current price
$18.64
$18.64
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$18.64
Current price
$18.64
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Nir Eyal presents a must-read for driving customer engagement. This book reveals the secrets behind habit-forming products and why some succeed while others fail. With the Hook Model, you'll learn how to create products that keep customers coming back. Winner of best Marketing book in 800-CEO-READ Business Book Awards 2014.