Funding Your Startup and Other Nightmares by Dhruv Nath, Sushanto Mitra
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- Authors: Dhruv Nath, Sushanto Mitra
- Format: Paperback
- Language: English
- Genre: Business, Entrepreneurship
- Publisher: Penguin Portfolio
- Publication Date: 14 September 2020
- Pages: 256
- Dimensions: 5.5 x 0.7 x 8.5 inches
- Item Weight: 7.4 ounces
Description
Funding Your Startup and Other Nightmares is a comprehensive guide for aspiring entrepreneurs, particularly in the Indian context, navigating the challenging landscape of startup funding. Authored by Dhruv Nath and Sushanto Mitra, the book delves into real-life stories of startups that have both succeeded and failed in securing funding, providing valuable lessons from each. It features interviews with prominent business figures such as Deep Kalra (MakeMyTrip), Yashish Dahiya (PolicyBazaar), Dinesh Agarwal (IndiaMART), and Sairee Chahal (SHEROES), offering diverse perspectives on the funding journey. Central to the book is the 'PERSISTENT' framework, a strategic tool designed to help startups become investment-ready. With its blend of practical advice, case studies, and expert insights, this book serves as an essential resource for entrepreneurs aiming to understand and overcome the hurdles of startup financing.