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Six Billion Shoppers by Porter Erisman

Six Billion Shoppers by Porter Erisman

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Six Billion Shoppers by Porter Erisman is an expertly crafted guide to the booming e-commerce industry in developing countries. With insightful analysis and practical strategies, this book explores the opportunities and benefits of tapping into the immense potential of emerging markets. Learn how to profit from widespread internet adoption, a growing middle class, and innovative business models tailored to local needs.

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